Monday 4 June 2012

Make a Great First Impression – HP Ink Cartridges Will Add Professionalism To All Your Marketing Materials




When it comes to business expenses, buying-in print is becoming more costly. Sure there will always be those firms who will cut you a deal in order to get your business ‘on board’, but you could find you are sacrificing quality over quantity. And sometimes you will (belatedly) find you have taken advantage of ‘introductory offer’ prices, which could change considerably when you next come to place an order.

If creating your company’s marketing materials in-house isn’t something you’ve given much thought to up until now . . . here’s your chance to change all that.

Creating your own mailshots, business cards, brochures, presentations, press releases, business reports and marketing plans, using the very latest print technology from HP ink cartridges, is sure to deliver a great first impression.


Okay, so you’re not a trained designer. Accepted. But you know what looks good. And what looks distinctly average. And there are dozens of professional quality templates online to assist you with the layout of your documents – just add your company’s logo. Besides, when it comes to stationery design, less really does equal more in terms of being eye-catching. White space is where it’s at – clutter’s an absolute no-no.

If you’re a start-up business and don’t yet have a company logo, you could always outsource the design work to a creative agency, or through online job sites like Elance. A word of caution though, please do steer clear of those $25 dollar logo design websites – the maxim ‘you get what you pay for’ was never truer!

HP ink cartridges from one of the world’s leading technology brands will enable all your printed materials to make an impact wherever you choose to share them. Plus, the beauty of creating your materials in-house, is that it offers the ultimate in flexibility. Should you decide to split-test a direct mail campaign for example, your alternative ‘copy’ can be run off in seconds.

Even for those of us doing business through social media and Internet marketing, there still comes a time when you will want to combine these ‘digital’ activities with real-world marketing. There’s no escaping that, as yet!

HP ink cartridges will give all your printed business documents, PR announcements, and marketing materials a real edge – guaranteed to get your business noticed – and talked about.

Don’t leave anything to chance. Make sure you present your business looking its dynamic best. With a little help from HP ink cartridges, your business documents will arrive dressed to impress.

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