Saturday 10 November 2012

Granite Tiles: When to Select and How To Use


The choice between granite tiles and marble tiles must be made carefully. Consider where you are going to place the tiles before selected granite or marble.

Granite tiles and marble tiles are both sourced from fairly hard rock deposits within the Earth. They are similar in that they both reflect style, luxury and affluence. Granite and marble are excellent options when it comes to tiling your home or office.

But granite tiles and marble tiles are different in terms of their properties. Marble is classed as a metamorphic rock, and was formed millions of years ago as high pressure and heat were applied to layers and layers of limestone. Granite is classed as an igneous rock, produced when hot magma cools slowly.



Because of the differences in the ways in which the rocks were formed, marble tiles and granite tiles have different qualities and therefore are suited to different uses in the home and office. They also have different maintenance requirements. Let’s take a look at some of the differences between granite tiles and marble tiles.

Marble tiles are softer than granite. Marble can be scratched more easily than granite and can also be damaged by liquids or drinks containing acids, such as wines and juices. Marble tiles are best used in areas that have less wear and tear. These areas could be bathroom counter tops, showers or flooring in low traffic areas.

Marble is naturally porous and without treatment will stain easily. You must make a commitment to cleaning and maintaining marble tiles on a daily basis.

Granite is a much harder stone compared to marble. In fact, granite is one of the hardest natural substances you can find anywhere on the planet. It is almost impossible to scratch. Its hardness makes it very long-lasting and granite wears well under intense conditions and in high traffic areas. It requires less maintenance than marble.

Granite’s durability means that the stone can be used throughout the home or office without too much concern about damage. Granite tiles or granite slabs are a particularly good choice for a kitchen, where they make either a beautiful and durable floor or a work surface. Hot objects can be placed on granite worktops without scorching the surface. Unlike marble, granite is not porous and will not absorb moisture or stain. Being non-porous, granite will not harbour bacteria and this makes it easy to keep your rooms hygienically clean.

Granite tiles are also a viable option for bathrooms and in various rooms and passage ways that are well-used on a regular basis, including those areas with a heavy footfall. They make a superb exterior finish for a building.

Granite is low maintenance and can be polished again and again, returning the stone to its original lustre. It does of course require some maintenance and should be sealed every seven years or so. But compared to marble this is a relatively light maintenance schedule.

Granite tiles are slightly more expensive than marble. Granite tiles, though durable, can chip on impact with heavy objects, although these chips can be repaired relatively easily with an epoxy. Serious damage to granite can be harder to repair.

Like marble, granite is a heavy material and if you decide to use granite tiles on a worktop you must ensure that the structure is solid and secure so that it can carry the weight of the granite tiles.

In terms of colour choice for granite tiles, the range is somewhat less than marble and runs from blacks and greys, to red, pink and a natural buff colour. However, this lack of range of colours is made up by the striking natural beauty of the crystalline patterns in granite. In fact, these crystalline displays are one of granite’s main attractions; designers and architects are drawn to the intensity of the patterns and consider it one of the most beautiful natural materials with which they can work.

Why Use A Removals Company To Move In Australia?


Whether you’re emigrating to Australia or moving within the country, it’s true to say that most people find the process of moving quite stressful. Unless you are the kind of person who ups stakes and moves very often, this is a fairly unfamiliar situation to be in and all the considerations you need to take on board can be overwhelming. If you’re moving to Perth, for example, then to make your life easier you should consider using a Perth home removals company.



Here’s why:

A removals company will have expert knowledge of their business. To give just a few examples of what they can offer: they will know how to speed up the packing and unpacking processes; they will be used to handling delicate items and keeping them safe during transit; and they will be able to get even larger items of furniture in and out of the house quickly. Practice really does make perfect.

If you have any particularly awkward items such as pianos or heavy antique furniture, remember that a well-established removals firm should have specialist packaging and moving equipment so this can be transported and installed without sustaining any damage.

If you are emigrating to Australia and setting up home in a city such as Perth, it pays to hire a local Perth house removals firm. If they are large enough they should be able to take charge of your goods when they arrive in the country to when they reach their final destination. As an additional bonus, they should be able to give you advice about the relevant customs documentation and even on how to ensure your possessions are safely packaged before they are shipped.

One of the things anybody dreads when they are moving house is finding that one of their treasured belongings has been damaged or broken in transit. Sometimes this can happen, however hard you try to prevent it, but at least if you hire a legitimate removals firm they will be insured so you can be financially protected against the value of your possessions.

Sometimes when you are moving, particularly if you are emigrating to a country or doing extensive renovation on part of the property, you will need somewhere to store some of your belongings for a short space of time. Many removals firms will offer storage services as well and it is far easier if you can do things this way because then you have one single service provider for all your packaging, moving and storage needs. This is also another reason why it is a good idea to choose a local firm, as then your stored possessions will be easily accessible.

Attraction Using Distraction – Connecting With a Target Audience

People are busy; there is no doubt about that. For that reason, connecting with a target audience needs to be seen as a creative process. Basic forms of exposing a business, are exactly that; basic. Those people that spend a few minutes thinking of how to connect will come up with something adequate – possibly. Those that explore possibilities outside of the industry norm are likely to have a much better chance of succeeding.


Attracting using distraction could be considered an art form. Lives are getting more stressful by the day, with deadlines and targets being increased by employers, the strain continues to be great. If a company is able to distract a potential consumer from their every day lives (and stresses), then they are likely to make a huge impression. This impression can be long lasting, a feeling that many will try and pass on to others, much the way that many ad campaigns go viral.

This is not necessarily an easy task, but if it was, wouldn’t everyone be doing it? The fact that this is not an easy task is a good thing. What it means is that a business owner has a chance to get a few steps ahead of their competition and engage with potential consumers, when others think it might not even be possible.

The foundations of using attraction to distract could be simple. Advertising signs are a great way to attract attention. The clever combination of design with attractive colours helps to intrigue people. This is the point that something important happens; they become in engaged with the advertisement. Now it is down the quality of the advert to make that consumer connect with the product or service that is being advertised.

On too many occasions, businesses lose out by making a vital mistake at this point. They are ideally placed on a billboard or even motorway signs. They have created an advert that is well designed in terms of colour scheme and overall design. Then they ruin it all, by doing an amateur ad, one that an editor of a magazine might create on behalf of their client for instance.

Every aspect of the ad is important, so don’t fall at the last hurdle. Create something catchy, add some comedy, or offer an opinion. Advertising signs that engage connect are those that make people think, then take an action based on that thought. They think its funny; so they laugh. They agree or disagree with an opinion; so they discuss with someone else. Whatever the end result is, they are engaged and therefore, that initial distraction has created an attraction, one that couldn’t be achieved by putting “Joe Bloggs – 50% Sale” on an ad.

Advertising is not a blue print. The lack of any kind of system means that most businesses fall into the category of generic advertising. They publish ads in industry magazines saying “This is who we are and this is what we do”, rather than getting out there, in the real world, creating emotions with in people such as humour, which produce far better results.