Save Time and Money With Magnetic Signs

There are times when you may want to display a sign on a metal surface but only for a limited period of time. Perhaps your company has a sale on for a certain time or perhaps you are just the kind of business whose products or services change on a regular basis. This is where magnetic signs can provide the solution, as they can be fitted and removed at will. They are particularly suited for vehicles such as vans or trucks but can also be applied to any other metal surface.

One of the reasons magnetic signs are particularly suitable for vehicles is that they can hold firm enough even if the van or truck is travelling at speeds of up to 70mph. They are also durable for outdoor conditions as they will be covered with a tough, clear laminate to withstand any weather conditions. If you want to spread brand awareness through your company’s transport fleet this is an easy a relatively low-cost way to do it, as your brand message will be displayed whether you the vehicle is being driven, or parked up.

Then these is the added advantage that, unlike painted-on signs, magnetic signs be alternated with other messages or advertising material which gives you the advantage of flexibility. Some companies’ products or services change on a regular basis and it stands to reason that they would want their advertising to reflect these changes. These quick changeovers can also save you a great deal of time, and because these signs are cheaper than permanently painted signs you are also saving money in the long-term.

Furthermore, magnetic signs can give you just as much choice in terms of colour and style as more traditional, painted-on signs. You can choose between a gloss or stain finish which gives the sign a high-quality, professional look, and the options are far as design goes are limitless. It’s probably best, bearing in mind that the vehicle will be on the move a lot of the time, to keep the design simple and easy to read – but if you want it more detailed or complex, go for it.

Another advantage of these signs is that they are very easy to clean. All you have to do is wipe it with any kind of household cleaner and a soft cloth. This is useful to bear in mind if you have a large vehicle fleet and don’t have the time to clean each vehicle individually every day, but still want your sign to be displayed to the best advantage. We all know that on a busy day it is not always possible to do everything.

 There are many varieties of sign available for advertising your business, but magnetic signs are a particularly versatile and cost-effective solution for commercial vehicles. They are easy to fit and remove, can be cleaned quickly and will stay in place at high speeds, making them a highly attractive option for business owners.

Magnetic Business Signs: Going Beyond the Car Door

Most people are familiar with magnetic business signs because they commonly see them on car doors. They're a cheaper alternative to having your whole car custom painted with your company logo and photograph, and some would say a more tactful way of promoting your business to a potential client base. But there are more ways to use magnetic signs than to just stick them on your car door. And since some people are worried about visibility of car magnets, taking different avenues when magnetically advertising is a great way to increase visibility without having to stick six magnets on your car.

Work with Other Businesses

One way to use magnets is to use them in partnership with other businesses. If you are an independent distributor of certain products, find out if a complementary business would be willing to place small magnetic business signs on their counter for customers to take. Maybe you sell hair supplies and accessories. Find out if a local gymnastics or dance studio would be willing to set your magnets out for the girls who take gym and dance. This way you aren't directly competing with the business, but you are offering a product that many dancers and gymnasts use – hair bands and barrettes.

You can even advertise through a completely unrelated business. See if a locally-owned pizza parlor would be willing to include a magnet on their delivery boxes. The larger chains do their own advertising, but a smaller place may be willing to negotiate something in exchange for free advertising from you.

Attend Local Business Shows

Often there will be business shows for entrepreneurs in the local area to attend for marketing purposes. Give everyone who enquires about your business a small magnet. People are more likely to keep marketing materials if they don't get in the way or cause clutter. Since many freebies are given at business events, a person will get home, see the magnet, and slap it on the fridge or some other place, but most of the brochures and business cards will probably get tossed out in order to avoid clutter.

Consider Direct Mail


If you have the budget, consider a direct mail campaign, targeting only those clients you know have expressed an interest in your business or one similar in the past. This way you don't waste money mailing to people who will never take advantage of your service or product. Include a small business sign in the mailer that has your business name and contact information on it. If you just send a brochure or flyer, chances are it will get tossed in the trash. If you send a flyer accompanied by a magnet, you have a better chance of attracting clients.

There are a number of ways to market your company with a sign. However, it's using effective marketing techniques that make the business signs a good advertising tool especially magnetic signs for vans and cars.